Conselheiro Lafaiete como Destino Inteligente: Desafios e Oportunidades

Abstract

Tourism faces the challenge of reinventing itself by integrating new development models that consider cultural aspects and provide enriching experiences for both tourists and residents. Technology plays a crucial role in this process, particularly in transforming tourist destinations into smart destinations (DTI) through real-time data collection, advanced analysis, and enhancement of visitor experiences. In Conselheiro Lafaiete, Minas Gerais, initiatives are being implemented to position the city as a smart destination, connected with the Villas and Fazendas Tourist Region. The exploratory, descriptive, and qualitative-quantitative research conducted identified DTI practices in scientific literature and translated these observations into guidelines and opportunities for developing innovative ecosystems. The study aims to provide a solid foundation for transforming Conselheiro Lafaiete by leveraging digital transformation to foster innovation and improve tourism and regional management, aligning tourism growth with public management and strengthening the city's role in the region.